ABOUT SOSOACTIVE
About Sosoactive
Sosoactive makes free, simple tools that help creators, marketers and businesses understand how their social media is performing and what their work is worth.
Social Media Numbers Should Be Easy to Understand
Creators and small teams make decisions from their social media numbers every day: which posts to repeat, which brands to work with, and what to charge for a sponsored post. The math behind those decisions is simple, but it’s often hidden inside paid dashboards or explained differently everywhere you look.
Sosoactive puts that math in the open. Each tool does one job, shows the formula it uses, and gives you a result you can check yourself. There’s nothing to install and no account to create.
Smarter insights. Simpler tools.
Free Tools You Can Use Today
Both tools work for Instagram, TikTok, YouTube, Facebook, X, LinkedIn and other platforms.
Social Media Engagement Calculator
Find out how actively your audience responds to your content. Enter your followers, likes, comments, shares and saves to get your engagement rate in seconds.
(Likes + Comments + Shares + Saves) ÷ Followers × 100
Open Engagement CalculatorInfluencer Rate Calculator
Estimate what to charge for a sponsored post, video or story. Adjust for content type, engagement, usage rights and exclusivity, and see every step of the price.
Followers ÷ 1,000 × Base rate × Adjustments
Open Influencer Rate CalculatorHow We Build Our Tools
Free to Use
Every tool on Sosoactive is free, with no sign-up and no limit on how often you use it.
Open Formulas
We show the formula and each step of the calculation, so you can see exactly how a result was reached.
Private by Design
Calculations run in your browser. We don’t ask for your social media login or store the numbers you enter.
Honest About Limits
Estimates are labelled as estimates. Where results depend on assumptions, we say so and let you change them.
An independent platform. Sosoactive is not affiliated with or endorsed by Instagram, TikTok, Facebook, YouTube, X or LinkedIn. Platform names are used only to describe which networks our tools work with.
Have an Idea or Found a Problem?
Tell us which tool would help you next, or let us know if a calculator didn’t work as expected.